All about Mobile Advertising

via Clickz

Marketing Through Mobile Apps

While advertising opportunities in mobile applications exist, your ultimate objectives may be better achieved through a mobile marketing solution instead. Here are some examples:

• Yowza — an iPhone application that uses GPS location service to display store coupons in the user’s surrounding area.
• EveryBlock — an application that delivers news feeds specific to city blocks. They’re “open to useful, non-intrusive advertisements.”
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• Geodelic’s T-Mobile Sherpa application — a “discovery application.”
• Mobiroo — brand placements within paid mobile applications

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